While hard as it might be, nevertheless letting choose of your internet site designing thoughts and hearing the customer may actually be of benefit in the long run.
I know whatever you are saying, you’ve been in the net designing organization long enough to be familiar with what performs and will not doesn’t, what would my own customer know? Well after approaching web site design in the same manner, I’ve unfortunately acquired no different choice but to give in to my ideal laid strategies and adhere to the likes of my personal customers.
Building of good websites usually means it has to be attractive to the eye, and being fully functioning with respect to Search Engine benefits, but ultimately it must screen professionalism pertaining to the business displayed.
Complying with W3C Standards (W3C Markup Validation Service) for the purpose of both HTML and CSS validation is certainly paramount to good design and development (but not essential for good Google PR, Let me discuss in later posts), so when designing we wish to use bottom HTML formatting and CSS text typeface like Tahoma 11pt, for making neat readable text and nice page image designs.
I will list some cases of exactly where letting move has rewards for both parties involved and just how in some conditions actually resulted in little or no web traffic for the web site.
Case Study 1 ) Architectural Organization flash and font matters
Our client wanted the usage of Flash factors to display a number of architecture pictures with a decent fade between images and changes to basic CSS Typeface used Tahoma 11pt typeface and replaced with Century Medieval 11pt, that is used in all their very own logos and architecture design work.
As a general rule would know embedding Flash documents into your web-site results in W3C Validation undefined source inability, thus copy the site Incorrect Markup. After explaining this, the customer was feeling the need to have a very good graphical expensive style graphic far outweighed the importance of quality valid HTML Transitional Markup. To them the appearance and understanding of their internet site to their consumers was far more advantageous than complying along with the W3C.
In addition , that they wanted the Century Gothic font instead of Tahoma. By design Hundred years Gothic has a much larger typeface height than Tahoma and once used elevated the site height larger than when using Tahoma thus leading to the site showing with scroll bars when ever view underneath 1024 a 768 image resolution, where previously it fitted in the whole web page perfectly.
Eventually the customer obtained the desired impacts they wished and eventually it is the consumer who usually knows very best.
Example 2 . Package supplier turns into boxed in
Our customer had started a new business supplying cardboard boxes intended for moving and packing. That they wanted banmaytinh.net a simple site with heavy visual image elements and little or no text over the home page.
Explaining to the customer the role of text based upon search engines outcomes and that having no legible text on the home page would probably limit all their visibility, they choose style over outcomes. Why you might ask would a company limit their likelihood of being found on search engines? Very well the question even now burns around too, but since mentioned previously the customer definitely knows best and the decision was only theirs to generate.
Their idea was straightforward, their website was merely to be utilized as a referrals guide and never the source more business, as their marketing strategies would be enough to garner frequent business.
Even today I continue to wonder as to why they limited their marketability and in particular the website which is definitely online and can be searched all the time of the day.
Consequently in summary the very best laid strategies of rats and males (well in such a case web designers) can be a say waste great management since what I currently have stated most along that the customer always knows finest and inevitably they are the types paying for your service so sometimes it is very best to lay down your firearms and agree defeat.